Feature Stories

Introduction

Feature stories are a captivating form of journalism that goes beyond the basic facts of hard news. Instead of simply reporting what happened, features delve into the how and why, offering readers an in-depth, engaging, and often emotional look at people, events, and trends. These narratives blend storytelling techniques with factual reporting to create compelling, memorable pieces that resonate with audiences.

What Makes a Feature Story Unique?

Unlike traditional news articles that follow a strict inverted pyramid structure, feature stories are more flexible, allowing for creativity in structure and tone. Some key characteristics include:

1. Human Interest – Features often focus on individuals, communities, or unique experiences that evoke emotion.
2. Narrative Style – They use storytelling elements like descriptive scenes, dialogue, and character development.
3. Depth Over Speed – Features don’t break news but instead examine a topic thoroughly, exploring its significance.
4. Engaging Leads – They draw readers in with anecdotal, descriptive, or surprising openings rather than straightforward summaries.

Types of Feature Stories

Feature writing encompasses various subgenres, each with its own approach:

• Profile Features – In-depth looks at individuals, such as celebrities, local heroes, or influential figures.
• Human Interest Stories – Pieces that highlight emotional or inspirational real-life situations.
• Trend Features – Explorations of emerging trends in culture, technology, or society.
• Seasonal Features – Stories tied to holidays, anniversaries, or seasonal events.
• Behind-the-Scenes Features – Insights into lesser-known aspects of an event, industry, or process.
• Travel Features – Vivid descriptions of destinations, cultures, and personal travel experiences.

How to Write a Compelling Feature Story

Great feature writing requires research, creativity, and attention to detail. Here’s a step-by-step guide:

1. Choose a Fascinating Topic

Select a subject with emotional appeal or broader relevance. Ask: Why should readers care?

2. Conduct Thorough Research

Interview key sources, gather background information, and immerse yourself in the topic to develop a nuanced understanding.

3. Craft a Strong Lead (Opening)

Draw readers in with a scene-setting anecdote, a surprising fact, or a thought-provoking question.

4. Use Narrative Techniques

Incorporate storytelling elements—sensory details, dialogue, and character arcs—to create a vivid, engaging experience.

5. Maintain a Clear Structure

While not as rigid as news writing, a well-organized feature has a clear beginning, middle, and end. Consider using:

• Chronological order – Telling the story as it unfolds.
• Thematic sections – Breaking the piece into segments based on key points.
• Flashbacks or foreshadowing – Adding depth to the narrative.

6. End with Impact

A good conclusion should resonate emotionally or leave the reader with lingering thoughts. It might circle back to the lead, offer a poignant quote, or hint at broader implications.

Examples of Great Feature Stories

• "The Boy Who Lived Forever" (New York Times) – A deeply moving profile of a child with a rare disease.
• "The Last True Hermit" (GQ) – The fascinating true story of a man who lived in the woods for 27 years.
• "The 30-Year-Old Woman Who Made Her Grandmother’s Dress" (Vogue) – A touching personal narrative about heritage and fashion.

Conclusion

Feature stories are journalism’s most immersive and artistic form, blending factual reporting with literary techniques. Whether profiling an extraordinary person, exploring societal trends, or uncovering hidden worlds, a well-crafted feature can inform, entertain, and inspire. For aspiring writers, mastering this style means learning to see beyond the surface and telling stories that matter—one engaging, richly detailed piece at a time.

Do you have a favorite feature story? Share your thoughts in the comments below!

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Would you like a more specific example or writing exercise to practice feature writing? Let me know!