Google is expanding Pixel access in India with the launch of a new annual upgrade program. The program lets customers buy eligible Pixel smartphones on a 24-month interest-free EMI plan starting at Rs. 3,333 per month and upgrade to a new Pixel phone after nine months.
It also offers an assured buyback, irrespective of the device’s physical condition, as long as it meets basic functionality requirements. The scheme is available through select retail partners in India and shall be valid up to June 30, 2026, in association with Cashify, Bajaj Finance, and HDFC Bank.
The program simplifies Pixel ownership by combining flexible payments with a clear upgrade path. Customers can purchase a Pixel phone on a 24-month interest-free EMI plan starting at Rs. 3,333 per month. Instead of being locked into the full EMI duration, users have the option to upgrade after completing nine monthly payments.
Cashify manages the buyback of the existing device and settles the remaining amount on the loan outstanding against the customer in case an upgrade is chosen. Therefore, no pre-closure fees or hidden costs will arise during upgrading. The user can then migrate to a new eligible Pixel model and start afresh on an EMI plan, making the switch seamless and financially stress-free.
The program includes an exchange bonus of up to Rs. 7,000 upon enrollment and trading in an existing device. New Pixel buyers also get free trial subscriptions with Google services that come as a value addition over and above the smartphone.
Pixel 10 Pro, Pixel 10 Pro XL, and Pixel 10 Pro Fold buyers get 1 year of Google AI Pro, 6 months of Fitbit Premium, and 3 months of YouTube Premium. Meanwhile, Pixel 10 buyers receive 6 months of Google One Premium with 2TB storage, 6 months of Fitbit Premium, and 3 months of YouTube Premium. The upgrade program will be available for a limited period and will run across select Indian retail outlets till June 30, 2026.
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