With AI assistants being integrated into every other application and system, Picart has also entered the AI powered assistant space. With these new features, creators can perform their creative work with AI assistance. This update appears in the form of an agent marketplace; users are given the choice to select tools developed to ease tasks like editing images and adjusting content on platforms.
Picsart has gained popularity among younger creators and continues to grow by introducing tools to offer more efficient production. With this new advancement, the company focuses on helping users spend less time on the same work and invest more in creative decisions.
Picsart founder and CEO Hovhannes Avoyan illustrated that this idea allows creators to shift from doing work manually to guiding the process to these assistants so that they work simultaneously in the background.
At the launch, four assistants were designed and displayed to the audience. One of the key tools, Flair, is specifically designed for online sellers to connect with Shopify stores. It carefully analyzes the product listings and suggests how to improve the visuals, helping to make items more attractive. In future updates, they are expected to include deeper insights, including detecting the weak-performing products.
Similarly, another tool, Resize Pro, was introduced that helps in adjusting the images and videos to fit different social media platforms. Users do not have to manually cResize Prorop content, but this tool expands visuals where required so they fit properly in the frame.
With the Remix feature, users can apply a consistent look to multiple images. Furthermore, creators can choose different styles, such as vintage or artistic themes, and apply them across their content library.
Another feature Swap helps with is changing the backgrounds in bulk easily. Picsart has made it easy for these assistants to work on applications like WhatsApp and Telegram in order to make it more convenient. It helps users to easily manage tasks without directly using the platform.
Although these tools can improve the speed, people are concerned about the accuracy and control, and to assist users, Picsart allows users to decide how much freedom they require through approval before action.
This feature is accessible for free users in a limited capacity, but to avail full access, it requires a paid subscription starting from around $10 per month.