Is Netflix Stock the Next Millionaire-Maker? Here’s What Investors Should Know

Every investor knows the dream of buying a stock today and watching it grow large enough to turn a modest stake into a fortune. These so-called “millionaire stocks” are companies that delivered ten, twenty or even hundred times returns over many years. For example, one analysis noted that fewer than a dozen stocks have created the kind of multi-fold returns that made everyday investors millionaires.

Many of these stories stemmed from small companies early in their life-cycle. As companies grow larger and markets mature, the odds of finding comparably explosive returns shrink. The question today is whether a company such as Netflix can still offer that kind of dramatic path to wealth, or if it has entered a phase of steady growth instead of exponential leap. For investors in Netflix stock, the core inquiry becomes: is it still a “millionaire-maker,” or just a very good investment among many?

Netflix’s Current Position

Netflix’s rise may feel familiar by now, a company once a DVD-by-mail service, has transformed into a global streaming powerhouse. As of its recent reports, Netflix posted revenue of about $11.51 billion in Q3 2025, marking roughly 17.2% year-on-year growth. The company also expects continued growth ahead, demonstrating that it still has momentum.

A key strength lies in its scale and global presence. With more than 300 million subscribers worldwide by the end of 2024, Netflix has the kind of audience breadth that enables both content investment and monetisation.

Another promising area is the advertising-tier. Netflix has signalled that its ad revenue business is ramping up, offering an additional revenue stream beyond subscriptions. Price increases and efforts to reduce password-sharing have also helped bolster average revenue per user, suggesting the company is not purely dependent on adding new subscribers. For example, one report noted Netflix launched its ad-supported plan in 2022, a shift from its earlier model.

Finally, Netflix continues investing in premium content and live events, which help it remain competitive. The firm’s content budgeting and international production scale act as competitive trench in the streaming landscape.

These strengths give Netflix many of the attributes that historically help companies deliver strong long-term returns: global reach, monetisation power, and ‎diversification of revenue. That said, having those attributes does not automatically guarantee the kind of multi-fold gains associated with “millionaire stock” status. As Netflix gets larger, the growth becomes steadier and less dramatic.

Can You Become a Millionaire from Netflix Stock?

Turning an investment in Netflix into millionaire status depends largely on how much you invest, over what time period, and at what growth rate the stock compounds. For instance, if an investor puts in $10,000 today, they would need Netflix to grow many-times over to reach $1 million in say 10 or 15 years, implying compound annual growth rates (CAGR) well above what large mature companies typically deliver.
Consider Netflix’s current valuation and analyst expectations. One report noted the company trades at a P/E in the high 50s. When the valuation is already elevated, the potential for large multiple expansions is limited, making large gains harder to come by.

That means for Netflix to produce millionaire-level returns from now, the company would likely need one or more of these: substantial accelerations in growth (much higher than today’s ~15-20 % range); a major new revenue stream (for example, advertising or live-sports monetisation scaling faster than expected); or a long holding period where compounding does its work. For example, an ad-revenue forecast puts Netflix’s ad business reaching $9 billion by 2030.

But there are obstacles. Growth in more mature markets is harder to sustain. Investors would need to believe Netflix can maintain high growth even as it becomes increasingly large. And that margin expansion or revenue diversification is strong enough to support a large return. Many analysts note the “law of large numbers” makes it harder for big companies to replicate the explosive growth they had earlier.

Risks, Valuation, and What Could Go Wrong

Despite its impressive growth, Netflix faces a number of important headwinds. From a valuation standpoint the company trades at a premium compared to peers. For example its price-to-earnings (P/E) ratio sits in the 50-60 × range, well above the broader market. Some analysts argue that much of the upside may already be priced in.

Operationally, Netflix must manage cost pressures as it invests heavily in content and expansion. It has noted that margin growth may slow or even dip in the near term. Additionally competition remains intense: rivals such as Disney+, Amazon.com’s Prime Video and others are fighting for eyeballs and global market share.

Other risk factors include saturation of mature markets, where subscriber growth is harder to achieve, and macroeconomic issues such as higher interest rates or weaker consumer spending. External shocks also matter: for instance proposed tariffs on foreign-produced film content could impact Netflix’s cost and margin structure.

In short, while Netflix retains many strengths, the margin for error is slimmer here than for younger companies. Large growth expectations mean that a misstep could have outsized consequences.

The Takeaway

Investing in Netflix today means buying a company that already occupies a dominant global position and has multiple growth levers. Its scale, brand strength and diversified revenue model offer a compelling profile. However, becoming a millionaire from this stock alone would require very large returns from here, which is more challenging given its size and high valuation.

Rather than positioning it as a “millionaire-maker” in the sense of a small startup with explosive upside, Netflix is better viewed as a high-quality growth stock. It may deliver strong returns over the long term, especially if its advertising business and international expansion accelerate. But the odds of achieving 10× or 20× gains are reduced when compared with smaller companies at earlier stages. For most investors the prudent view is that Netflix can be a core growth holding, but expectations should be realistic, and diversification remains key.